In today’s hyper-connected world, it has never been more important to address and mitigate security threats to your business. The shift to cloud services has increased substantially over the past few years and it is vital to understand how to reduce the risks that come with the move to this platform. More than 90% of internet traffic will be video within two years. The ratio of connected devices to internet users is projected to be 10:1 by the year 2020. With such a high level of connectivity, outages due to cyber security threats can cost a company up to $100,000 per minute.
The most common threat to cloud users are distributed denial of service (also known as DDoS) attacks. Studies show that targets are not limited to some specific activities but rather that every organization is a potential target. The top four reasons for attacks are:
- Hacktivism illustrated by Anonymous or Wikileaks organizations.
- Cyber warfare in order to destabilize a foreign government or an election.
- Cyber espionage to steal intellectual property of a competitor.
- Cybercrime in the form of cyberextortion, in which an attack or the threat of an attack is coupled with a demand for money to prevent or stop the attack.
Cybercrime is responsible for over 65% of attacks. It does not matter how large or small your cloud footprint is, everyone is at risk as no segment of activity is immune to attack. With an ever growing array of targets, attacks are becoming more sophisticated. Multi-vector attacks are becoming more aggressive than before with an 84% increase in multi-vector attacks over the past few years. It is also easier than ever to launch an attack due to the availability of tools that do not require special knowledge. One does not need to be a security expert to launch a damaging attack. Events of last week show that the growth of IoT (Internet of Things) is making us more vulnerable as personal devices such as webcams were used as weapons to bombard major sites like Netflix and Twitter with millions of requests. Read the rest of this entry »
As business becomes more digitized, the whole organization is more aware than ever of the importance of IT. Adding to the awareness trend is cloud. The ability for any line of business to procure an online service on demand has made IT even more notable to the broader business.
The challenge is many workloads are being spun up without a broader strategy. Human nature being what it is, we love a fast solution to even the most complex problems and often have to be forced into thinking about long-term impacts.
That’s why I like communicating the virtues of a hybrid cloud – it’s the long-term IT strategy we’ve been waiting for.
Customer interest in hybrid is growing by the day, but when I meet with IT and business managers there remains a lot of uncertainty over the technical aspects of hybrid. While business leaders don’t need to become overly technical, it is certainly in their interest – and the organization’s – to get more involved with the hybrid cloud strategy.
In today’s age of livestreaming events and concerts, the numerous and diverse amounts of mobile devices, desktops and TV’s pose a challenge for any content distribution creator. Julien Lehmann, Product Manager for CDN and Cybersecurity at LeaseWeb previews the new service of live transcoding, a service that simplifies your workflow, that will be launched during IBC 2016 in Amsterdam.
By now, the concept of the cloud is ubiquitous, but for many business leaders the idea still presents more challenges than opportunities. Understanding the complicated technology, not to mention the vast array of delivery models, degrees of services and levels of security available, can be a daunting task for companies under pressure to adapt or adopt.
In a new white paper, “Developing a Cloud Sourcing Strategy: Six Steps to Select the Right Cloud Partner,” LeaseWeb gives decision makers the tools they need to formulate an effective cloud strategy or to identify the right cloud partner to executive it. In summary form, these six tips will help you find the cloud partner for your business.
LeaseWeb, as a hosting provider, operates in a dynamic industry. It is thus imperative to keep on top of changes in the technologies we and our customers use and the different legal jurisdictions we operate in. This especially comes in to play when we discuss the topic of ‘Abuse Prevention’. LeaseWeb’s Abuse Prevention department faces ever-evolving abuse-related threats and challenges that need to be overcome and, of course, we can’t do this alone. To be effective, we need to develop mutually beneficial relationships with those who have the same goals and vision.
Finding allies in the fight against online abuse sounds like a simple, yet effective plan. However, forging long lasting relationships and trust takes time, energy and especially commitment from both parties.
Community Outreach Program
The Community Outreach Program was founded in 2010 with an initial focus on gathering more data in order be able to reduce abuse within the LeaseWeb network better. While on the lookout for feeds and other information sources to extract data from, it became more and more apparent that there were quite a few projects that truly contribute to a safer internet with the work they deliver.
At the same time, we also realized that many of these projects are privately funded and in need of sponsorship, on which they are dependent due to their non-profit nature. For us, the decision to support them was simple as 1+1=2. So we now provide sponsorship to organizations like these – and others that provide open information that is beneficial to the overall online community including commercial bodies – through our Community Outreach Program.
When we set up the Community Outreach Program, our first members (such Abuse.ch, specialists in identifying and researching online abuse) joined quickly due to us actively approaching them. They found that becoming a member of the Community Outreach program involves more than us just providing one or two free servers: we like to stay in touch with our members and, where possible, meet-up! In fact we have met most of our members in person – and even see some on a regular basis.
Besides forging relationships with other parties through sponsorship agreements, we also started to search for organizations that are not necessarily in need of sponsorship, but are looking to establish trusting relationships with parties such as ISPs like ourselves. These organizations benefit from short lines of contact and become so-called ‘trusted parties’ for LeaseWeb which allows them to quickly address issues within our network.
From this need, our SAFE partner program came to life. SAFE stands for Specialists, Analysts, Forensics and Experts, who together form the core of building a safer internet.
The battle against abuse
Due to the ever changing digital landscape, the need for dedicated organizations focused on battling (technical) internet abuse increases on a daily basis. These companies emerge on either a non-profit or a commercial basis but, one way or another, they contribute to a safer internet. LeaseWeb Abuse Prevention is glad to be part of this revolution by integrating these organizations into our partner programs which allows us to support those closest to the battle lines the best way possible.
Interested in learning more about our Community Outreach Program members or our partners? Through this blog, we introduce newly joined members and, on our special section devoted to these programs, you can learn and read more about them all.
The last few years have seen the rapid rise of e-gaming as a popular sport, thanks to streaming services like Twitch and the growing legions of dedicated fans and players. Popular games like League of Legends and Dota 2 now host massive tournaments that offer substantial rewards for players. In fact, the Dota 2 tournament in 2015 offered a prize of more than $6.5 million to the winning team, a testament to the incredible popularity of online gaming.
The uptick in demand for online gaming creates a challenge for game developers.
Gaming companies have to be able to adjust their infrastructure according to a wide range of variables, accommodate for fluctuation in demand while at the same time delivering content at lightning-fast speeds. In a market where downtime or sluggish performance means ‘game over’ for players and developers alike, gaming companies need to ensure that they offer maximum speed and reliability.
As any gamer will tell you, the most frustrating game play experience is “lag,” the result of high latency in content delivery. A recent study LeaseWeb conducted found that more than half of gamers experience unplanned server outages while playing games, and 84 percent of online gamers have had games freeze or crash on them while in the middle of game play. This kind of experience is a literal deathblow within the game, and can obliterate customer retention as well. Lagging, crashing or freezing is often taken as an indicator of a poorly designed game or carelessness on the part of the developer.
Fortunately, LeaseWeb offers a comprehensive set of solutions that allow game publishers to deliver the best possible experience to their players through an innovative five-part approach.
- Low latency and high reliability. When every millisecond counts, it’s important for your network to deliver information as quickly as possible. Our network, one of the largest in the world, delivers a 5.5 Tbps bandwidth capacity and a core uptime of 99.9999%, reducing latency by substantial margins for our gaming customers with state of the art regional data centers. With our extensive existing network, which now includes 10 U.S. data centers with our recent acquisition of Ubiquity Hosting, we have points of presence across the country, providing maximum speed and low latency for gamers across the continental United States.
- Improved performance, increased revenues. Our next-generation Content Delivery Networksdeliver your games at lightning-fast speeds to feed this massive market. And the better the experience, the greater your success.
- Tailored performance optimization. It’s no secret that different workloads perform better on different architectures. We provide a choice of powerful dedicated servers, public and private clouds or hybrid solutions to deliver your games in the most efficient way.
- Scalability that responds to market and usage realities. When a game takes off the surge in demand can be overwhelming. LeaseWeb allows you to scale up or down with demand, deploying new virtual or dedicated servers with ease. This allows you to manage costs effectively by only paying for the infrastructure you need.
- The agility of a start-up, industry-leading speed and infrastructure. Thanks to our agility and the ability to respond to individual customer needs, we pride ourselves on thinking and operating like a startup while still providing the low latency of many larger service providers. Because our data centers are close to your end users and connected to the global LeaseWeb network, we’re able to provide an advantage for companies that rely on real-time data transmission while offering services that compete or exceed those of even the largest global infrastructure providers.
Together, this approach allows us to deliver high definition, multi-player games globally with the speed and availability required for a seamless gaming experience, and continue delivering that same experience no matter how much demand grows.
Moving from your on-prem IT infrastructure to the cloud is a challenge but picking the right cloud hosting partner is even a bigger challenge. How do you find a provider that recommends “the right stuff” and helps you migrate but who also runs a cloud infrastructure in which your applications run really well? At LeaseWeb we have a laser sharp focus on finding the right balance between performance, security and the economics of our services. This blog focuses on how we improve the performance and end user experience of LeaseWeb hosted services by pro-actively monitoring network performance as perceived by eyeballs and ISPs around the world. At the end of the day, platform performance is important but network performance has an even bigger impact on the end-user experience.
One of the largest hurdles any IT company faces is finding good programmers to hire. That’s why we recruited a group of young professionals that interested in a career in IT. We trained them for 6 months, coupling them with our senior developers. Afterwards, we asked them to share what they learned:
As this video shows, it doesn’t matter where you come from. You can become anything you like, as long as you have the will to succeed.
Are you interested in joining us? Visit http://leaseweb.onlinevacatures.nl/en/Vacancy to learn more.