Bare Metal

U.S. Data Center Upgrades for Even Better Performance

data centerLast month, I wrote about five things you can do to ensure shorter load times for your sites. Today I want to look at a sixth, positioning your services as close as possible to your end users.

LeaseWeb entered the U.S. market in 2011, in part because our clients across Europe and Asia needed North America-based hosting. Over time, we’ve grown our presence, both organically and through acquisition. We now operate 10 data centers across the continent with local U.S. based support.

Positioning services closer to end users enhances customer experience by decreasing content delivery times. Geographic spread also provides the safest disaster recovery and remote backup solutions for maximum uptime.

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What It Takes to Stay Relevant in a Gamer’s World

gaming infrastructureNobody ever accused game developers of having an easy job. But over the past decade, more powerful and expensive hardware, as well as social games hosted on smartphones, have upped the ante. The gaming world is larger and more competitive than ever, and the market is evolving constantly.

Nowadays, even really good developers will make games that get passed over or lost in a sea of other options. It’s a global arena, and if you’re not making world-class products, you’re not going to last.

Undeniably, making great games that reach a large audience requires some element of luck. But more than luck, it requires commitment. You have to be dedicated to overcoming the challenges you’ll inevitably encounter, whether you’re an indie or AAA developer.

Today’s most successful developers aren’t the ones who spend the most on production, obtain the most funding, or utilize the best engine — they’re the ones who are relentlessly focused on giving gamers the best experience possible and that requires the right gaming infrastructure.

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How to Ensure Business Continuity in the Cloud

Business ContinuityBusiness continuity, like its little sibling backups, is too often overlooked until it’s too late. But with the cloud on their side, IT and business leaders have a new chance  to rethink the breadth and effectiveness of their business continuity capabilities to help avert the next outage.

The ‘build it and they will come’ days of business continuity

If you look at how business continuity was traditionally performed in medium to large organizations it usually involved a lot of talk about the “second site”. Core systems, applications, and data are literally duplicated (sometimes with watered-down capabilities) at an off-site data center or server room.

In the event of a business disruption, such as a fire alarm, the production systems would be switched over to the DR system and, at least in theory, the business would continue as usual.

One of the major challenges with using this architecture is the cost and resources required to do it properly. While some core business applications might require hardware duplication, the vast majority of applications can be run on standards-based hybrid cloud infrastructure.

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What does your cloud cost?

StartUps_01_CostThird-party cloud solutions offer a truly transformational cost advantages over traditional on-premise hosting – but you’re not going to capture most of them with a rudimentary, “back of the envelope” analysis. That’s the lesson of our latest white paper, “Developing a cloud sourcing strategy: Two steps to calculate the total cost of ownership of your cloud,” which lays out the key steps to take when considering the total cost of ownership (TCO) of a move to the cloud.

For starters, let’s assume your cloud strategy is properly conceived. (If not, contact us now to resolve your first issue.) Using a realistic example in the white paper, we make the case that moving to a cloud-based solution can result in a TCO reduction of between 30 and 60 percent, as long as the solution is focused on “enabling business velocity”:

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Remote Management: how it secures and gives you more control over your Bare Metal Servers

bareMetal_USP_controlLeaseWeb is always striving for the best customer experience and we believe that putting you in the driver’s seat is a key factor in this. After all, the more control you have, the faster you can get things done. To help you with this, we automate important self-service processes that enable you to manage your infrastructure.

Recently we launched a new free feature for our Bare Metal and Dedicated Server products which gives customers secure access to their server’s IPMI interface. The IPMI interface is a very powerful tool that can be used for many things, especially:

  • For debugging issues if your server becomes unreachable
  • Installing an operating system which LeaseWeb does not offer through the Customer Portal
  • Customizing your OS installations

All these actions are made much easier by giving access to the IPMI interface.

LeaseWeb already offered access to the IPMI interface on request by assigning a public IP address so it would be accessible over the internet. However, IPMI interfaces are not known for their security, so exposing them over the internet is far from ideal.

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3 ways to maximize advertising and website ROI through IaaS

AdServing_02_DeliveryCustomers want content delivered instantly. Whether it’s articles & videos or any type of advertising inventory pushed from a Supply-Side Platform (SSP) to a Demand-Side Platform (DSP), Owned Media, or big data being transmitted into a Data Management Platform (DMP) and used for analysis and real-time optimizations, it has to appear on the screen in milliseconds. Slow websites decrease conversion rates and that costs money.

A strong infrastructure provider can resolve these challenges:

  1. Ad viewability (Billable Impressions/Page Load Time/SEO)
  2. Page speed (Ad Deliverability/UX/SEO)
  3. Data access (Efficiency/Relevancy)

It is achieved as follows: Read the rest of this entry »

The right solution at the right time: LeaseWeb in 2015

AdServing_01_FlexibilityBecause the market continues to change, LeaseWeb keeps developing new and innovative solutions to provide our customers with the best hosting solutions. Like previous years, we developed a lot of new features for existing products, expanded our global footprint and even launched new services. Here’s a selection of the things we introduced in the past year:

Cloud
To give our customers a head start on the competition, we increased the data traffic amounts of all our virtual server packages by up to twenty (!) times. We also announced a partnership with NetApp in September. Our cloud portfolio is now standardized on All Flash FAS storage, which makes hosted applications much faster and more reliable.
In addition, we are currently developing several private cloud solutions based on different kinds of middleware. This enables you to use the technology you feel most comfortable with, using the high-class infrastructure of LeaseWeb. These new cloud services will provide fantastic value for money.
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Tutorial: how to logon to your Linux dedicated server

As I wrote in my previous post, we receive a lot of questions about how you can logon to your server. Today I’ll show you how you can access your Linux-based server.

We have a lot more information avilable for you! Watch our other tutorials at http://lsw.to/yzF or check out our Knowledge Base.

LeaseWeb Application Security introduction

DDoS attacks and other forms of cybercrime are becoming more and more frequent. That’s why we recently launched a new service called LeaseWeb Application Security. Here’s a quick video-tour of the easy-to-use dashboard from which you can adjusts your security situations, monitor suspicious traffic, respond to threats and more.

LeaseWeb Application Security is further augmented by a 24/7 Security Operation Center that reacts to every incoming attack. With the help of the Security Operation Center, you can constantly analyze your vulnerability and mitigate threats with a high degree of customization. For real-time mitigation of spammers, data breaches and DDoS attacks, application security experts are available 24/7.

Want to learn more about how you can protect your data? Visit http://lsw.to/lyA

Building bare metal: Automation services available to all LeaseWeb customers

bareMetal_USP_controlSome 18 months ago we noticed a trend in the market that Hosting Providers that offered automated server deployments were starting to call their Dedicated Server products Bare Metal Servers. As LeaseWeb has been offering automated server deployments since 2008 it was a very logical step to follow this trend. Recently we reintroduced our Dedicated Server product next to our Bare Metal offering with a clear distinction between the two.

When you order a dedicated server with us now, it is possible to adjust the RAM and HDD configuration as you might wish. A LeaseWeb engineer can configure it exactly as desired. This may take a little longer than when you order a bare metal server, but it adds to your flexibility and freedom if you can build your server just the way you want it.

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LeaseWeb on Twitter

Don't miss Julien Lehmann at 16:25 in the main room, as he reveals tips on how you can protect yourself against malicious attacks #SiGMA17

test Twitter Media - Don't miss Julien Lehmann at 16:25 in the main room, as he reveals tips on how you can protect yourself against malicious attacks  #SiGMA17 https://t.co/ugXAQzYMrX

Don't gamble on your IT security. Come by and talk to our experts at booth B111 and find out how we can help you!

test Twitter Media - Don't gamble on your IT security. Come by and talk to our experts at booth B111 and find out how we can help you! https://t.co/Vdr5EVjD0Y
test Twitter Media - Don't gamble on your IT security. Come by and talk to our experts at booth B111 and find out how we can help you! https://t.co/Vdr5EVjD0Y

Catch Willem van Oort speak about the Dutch gaming market on Friday @11:45

test Twitter Media - Catch Willem van Oort speak about the Dutch gaming market on Friday @11:45 https://t.co/LRI8YdLRLY